Anime studio P.A. Works announced a new original television anime titled Sakura Quest. The anime will premiere in April. The anime's official website describes the anime as the third in P.A. Works' "working" series about people and their jobs, after Hana-Saku Iroha and Shirobako.

The story centers on five girls who work in the tourism bureau of their small provincial town. The town revives its "micro-nation" tourism program, which originated from a nationwide movement during Japan's bubble economy period, and hires the five girls as "monarchs" (tourism ambassadors). The anime will depict one year in their jobs in the tourism industry, and show how they change and grow.

During the bubble economy in Japan, a micro-nation fad arose, where regions in Japan declared themselves "micro-nations" to revive tourism and industry in their region, starting with the "Shin Yamatai Koku" nation in 1977. The micro-nations coordinated with local governments and tourism bureaus, and some even had their own chambers of commerce. At its height, there were over 200 such micro-nations in Japan.